When it comes to automotive enthusiasts, there’s one thing we all share – a burning passion for everything on 2, 4 or maybe even 3 wheels! What better way to celebrate this shared love for speed, innovation, builds and the open road than to join together in another instalment of Demon Tweeks Supercharged?! Huge Attendance… Read More
How do you become Track Day ambassadors for Demon Tweeks and Michelin? We have been asked this countless times and for a lucky 12 this has become a reality – tyres unfortunately are one of the biggest expenses when it comes to bike riding, but through passion and enthusiasm these guys have managed to get… Read More
Sports touring riding involves eating up the miles, which invariably means you use your tyres. A lot. And doing a lot of miles, you want the best tyres so you have the confidence to go for hours. As tyres are one of the most expensive consumables on your bike, it would be good if you… Read More
An ambassador for any brand is cool, but to be one for 2 brands at once? That’s even cooler. But how do you become Motocross Ambassador for Demon Tweeks and Michelin? We’ve been asked this plenty of times already and it’s no wonder why when they get free tyres as a result! We have been… Read More
So you might have heard or seen our Demon Tweeks and Michelin Tyre Ambassadors for 2023. But who exactly are they and how did they come to be Sports Bike ambassadors for us and Michelin? We have caught up with all them across the 6 categories they represent to learn more about them and what… Read More
The Demon Tweeks x Michelin Ambassador Program is in full swing. Each member has been representing both brands in 2023, but how did they get here? We have been speaking to all members to gain an understanding about what it takes to become an ambassador. In this blog we caught up with the Adventure Bike… Read More